City of Lights 2014
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Saturday, November 29, 2014
in Downtown Lowell



Parade Floats:
Mayor's Award - Boy Scout Troop 7 & Cub Scout Pack 7 from St. Rita's Parish
Community Award - Lowell High School Dancers, Choir & Drama Club
Most Festive - Greater Lowell Technical High School

Hot Chocolate Competition:
1st Place Winner - Brew'd Awakening Coffeehaus
2nd Place Winner - Sweet Lydia's
3rd Place Winner - Rosie's Cafe

. . .


Ring in the holidays in downtown Lowell and join us for this year's City of Lights Parade and Holiday Celebration! Take the afternoon to stroll the city streets and enjoy live performances, holiday shopping, photos with Santa, AND the crowd favorite, our Annual Hot Chocolate Competition! The daytime fun leads to the nighttime extravaganza -- The City of Lights Parade and City Hall Lighting -- which marks the City's official start to the holiday season! 


Volunteer for City of Lights! 
CLICK HERE to sign up online. Make this year's event even more special and be a part of our Volunteer Team! All volunteers will receive a special gift as our thank you. Volunteers are needed for Photos with Santa, Parade Assistance, at Live Performance Venues, and assisting with the Hot Chocolate Competition.

Get in on the action -- be a City of Lights Sponsor!
Contact Deb Belanger at the Greater Merrimack Valley Convention & Visitors Bureau at or 978-459-6150, ext. 115.

Compete in the 7th Annual Hot Chocolate Competition!
Registration for the hot chocolate competition is now closed.

Interested in Participating in the Parade?  
Registration for the parade is now closed.  Guidelines for City of Lights Floats


 For more information, contact Henri Marchand in Special Events at



This page will be updated often - Please check back for more information!


Childrens' Shopping Day at the Pollard Memorial Library
Pollard Memorial Library (Ground Floor Meeting Room), 401 Merrimack Street
10 AM - 1 PM  |  Kids ages 4-14 years only
1 PM - 2 PM  |  Members of the Friends of the Library and kids ages 4-14 years only
2 PM - 4 PM  |  General Public welcomed
Enjoy one-stop shopping at the Pollard Library! Select from hundreds of donated gently-used items ranging from $1 to $5. And the kids get help wrapping each gift!


3rd Annual Holiday Shopping Tour via the COOL Bus
12 PM - 3:30 PM  throughout Downtown Lowell (round-trip loop)
FREE OF CHARGE! Hop on the Cultural Organization of Lowell's COOL Bus and visit local art gallery and museum gift shops where you'll discover one-of-a-kind handcrafted gifts and unique artwork for any budget, only available here in the Mill City! Last pick-up run will be at 3:30PM sharp, so that the COOL Bus can line up for the parade by 4PM.
Participating galleries, museums, and attractions include:
1. American Textile History Museum
2. New England Quilt Museum
3. Whistler House Museum of Art
4. The Loading Dock Gallery
5. Mill No. 5
6. Lowell Gallery
7. The Brush Art Gallery & Studios
8. Zeitgeist Gallery
9. Lowell National Historical Park Visitor Center
10. Lowell City Hall (Photos with Santa location)
11. ALL Gallery

Holly Jolly Trolley!
12 PM - 4 PM  |  Boott Cotton Mills to National Park Visitor Center
Jump on the Lowell National Historical Park's "Holly Jolly Trolley," complete with Ranger Elves, music, and holiday decorations! The trolley will run continuously from the Boott Cotton Mills to the Visitor Center from 12-4PM.  FREE event, NO reservations required!


"Reading with Rowdy"
12 PM  |  River Hawk Shop at University Crossing
UMass Lowell student-athletes will be on-hand to read holiday books with children along with their favorite mascot, Rowdy the River Hawk!



Photos with Santa *
1 PM - 3 PM  |  Lowell City Hall, 375 Merrimack Street
* Please note: Cost is $2 per photo  |  Come get your holiday family photo taken with the star of the North Pole himself! This is Santa's busy season!  He has to close the line promptly at 3!

Holiday Art Exploratory for Kids
1 PM - 4 PM  |  103 Market St (Next to Market St Market)
Make spectacular spin art creations and scratch art ornaments for your tree.  Get there early, as this activity is only available while supplies last!

Gentlemen Songsters Stroll Around Downtown
1 PM - 4 PM  |  Downtown Lowell
Enjoy Lowell's own traditional barbershop group as they stroll around downtown singing holiday favorites.

 Downtown Window Decorating Contest
All day | Downtown Lowell
View downtown storefronts as they dress themselves up for the holiday season!  Winners determined by a jury. 


7th Annual Hot Chocolate Competition *
2 PM - 4 PM  |  See below for the list of participants
* Please note: Cost is 25 cents per 4oz sample 
Take a tour of downtown Lowell and stop in to participating businesses for Lowell's 7th Annual Hot Chocolate Competition! Just 25 cents buys you a delicious sample of hot cocoa of all flavors and concoctions. Be sure to vote for your favorite -- ballots will be available at all participating businesses!  Participating venues include:
Brew'd Awakening Coffeehaus
Sweet Lydia's
Time Out Café
Fuse Bistro
Pure FroYo
Little Delights Bakery
Rosie's Cafe / Peak Coffee Roasters
UMass Lowell Inn & Conference Center

Self-Guided Tours of St. Anne's Church
2 PM - 6 PM  |  St. Anne's Church, 8 Kirk Street
Visit this beautiful church in the heart of downtown Lowell -- self-guided tours will be available during these afternoon hours.

"The Lucky Show" With Robert Clarke - Magician, Juggler, and Funny Guy!
3 PM  |  Lowell Five Bank, 34 John St.
This one-of-a-kind show is fun for the whole family!  Show lasts 45 minutes.


City of Lights Parade and City Hall Holiday Lighting
4:30 PM - 6:30 PM  |  Parade route starts on Jackson Street
Get your spot along the parade route, from Jackson Street to City Hall. Enjoy live music from the area's best marching bands and see a variety of brilliantly decorated floats ! Don't miss the official holiday lighting of downtown Lowell, City Hall, and the Wannalancit Smokestack Tree at the end of the parade!

Annual City of Lights Choral Concert at St. Anne's Church
6:30 PM  | St. Anne's Church, 8 Kirk Street
Wrap up the festive day and evening with a beautiful choral concert of a holiday-inspired program. Free admission (donations gratefully accepted) and open to the public!

Choral Program:
Part One - Lowell Gentlemen Songsters
Lowell's own traditional barbershop group performs a variety of holiday songs and traditional barbershop quartet-style pieces! The Gentlemen Songsters are an all acapella vocal group. Learn more about the Songsters at

Part Two -  St. Anne's Parish Choir
Join the St. Anne's Parish Choir as they perform a contemporary cantata entitled "Mary, Did You Know", a beautifully-written and arranged cantata celebrating the birth of Jesus.  This cantata contains the song "Mary, Did You Know", which has been recorded by Clay Aiken, as well as Kenny Rogers and Wynona Judd.



UMass Lowell River Hawks vs. Harvard
7 PM  |  UMass Lowell Tsongas Center, 300 Martin Luther King, Jr. Way
The River Hawk ice hockey team, ranked #4 in the country, will take on Harvard at the Tsongas Center! It marks the first time ever that the Crimson will visit Lowell and all fans at the game are invited to join the team for their annual post-game Skate with the River Hawks. A limited number of skates are available for rent free of charge, courtesy of the Tsongas Center. The University, as part of its Event Sponsorship, will provide a complimentary ticket voucher to the evening’s hockey game against Harvard to all attendees of the City of Lights throughout the day. Vouchers must be picked up at designated locations at the City of Lights event and also include a 20% discount coupon on children’s and holiday books at the River Hawk Shop.



Street Closings and Parking
The street closings are as follows: Jackson Street to Central, from Central to Merrimack, Merrimack to Arcand and Arcand will be closed at 4 pm and will be closed until the end of the parade, usually 6~7.  Street parking is available until 2pm.  Garage parking will be free from 6am-6pm.




























































































Special Thanks to our 2014 City of Lights Sponsors:
(as of 11/25/14)


Event Sponsor


Parade Sponsor

  EB_Logo_CityofLights2014-sized.jpg      CrosspointLogo-CityofLights2014.jpg

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Band Sponsor



Specialty Unit Sponsor

Sage Bank
UMass Lowell Inn & Conference Center
Enterprise Bank


Business Partner Sponsor

American Textile History Museum
Circle Health
Cobblestones Restaurant
Greater Merrimack Valley Convention & Visitors Bureau
Hair Cuttery
John & Linda Chemlay
Lowell Development & Financial Corporation
Lowell Spinners
Lowell Sun Publishing
Merrimack Valley Magazine
O'Connor Studios
Princeton Properties

The Lowell Plan
State Representative Tom Golden
Tsongas Center
Washington Savings Bank


Friend Sponsor

Athenian Corner Restaraunt and Lounge, Inc.
Boulay Law Firm, LLC
Courtyard Marriott Lowell
Greater Lowell Chamber of Commerce
McDonough Funeral Home
Mike and Cindy Kuenzler's All Sports Heroes Uniform, Sporting Goods, and Promotions
Owl Diner
Soucy Industries


Parade Sponsor

110 Grill
Albert E.J. Bergeron Insurance Agency
Brew'd Awakening Coffeehaus
City Councilor Corey Belanger
City Councilor Dan Rourke

City Councilor Rita M. Mercier
Debbe Daley Designs LLC @ R.A.W. Furnishings
Fuse Bistro
Lowell Festival Foundation
Mayor Rodney Elliott
Mills42 Federal Credit Union
Ricardo's Café Trattoria
Ste Jeanne D'Arc School
The Old Court

Worthen House Café